Search Engine Optimization Writing

Search Engine Optimization writing is like twin brothers. That means it has two parts. The first Part is the optimization of the content of the article. The Second part is the Optimization of the Webpage/Website for the specific keyword phrase we want to rank for. Webpage/Website optimization is also called "OnPage SEO".

Part 2

When Using Search Engine Optimization writing to improve your OnPage SEO you should have always in mind the term "Relevancy". If you can't do this, we will do it together-now. I will take you by the hand and teach you the tips you really need to know to become successful when it comes to search engine optimization writing.

Let's assume, we want to promote the keyword phrase "Dog Training". First we have to eliminate competition. How do we do this? It's very simple. We go to Google, and we type our keyword phrase under " " and we hit search. If the results are more than 5.000 then forget it. Find another one. Another one could be "how to train your dog", which is relevant, and more targeted. We do the same, we go to Google, and we need to check the organic results under our term - quoted. More than 5.000 again? Then, we need to make our keyword phrase a long-tail one. Long tail Keywords are the best because they are more targeted. People who are typing this term are hungry crowd, and it will be easier for your search engine optimization writing.

So we found our keyword which is for example: "how to train your dog in 30 days"

Our next step is to go buy a domain using this keyword phrase. Attention here: Our domain name must be the targeted keyword we want to rank for. So, according to this example, we should by a domain like this "howtotrainyourdogin30days.com". Already taken? Use .org, or .net extensions but no other except them. Already taken? Use dashes.

Now we have our domain name ready, and we did half the job! Do not be afraid, I am here for you. Now we proceed to our Homepage. Your Targeted Keyword phrase must be:

· In the < title> tag

· In the anchor text

· In the Headings < H1>,< H2>, tags and < H3>

· In the beginning of your content

· In the < Alt> tags of the images

· In the < Description > metatag

· In the < Keywords > metatag

· In the < Language > metatag if your site is language-specific

Use Search engine optimization writing to improve your Title With your Title Tag, because this is your Page's Title, and it's the first thing Search Engines are looking for. Then, proceed to Your Content and pay attention to this: When we create content, we want it to be optimized for our targeted keyword phrase. That means, our keyword density for 1 keyword phrase must be 1-2% and for 3-4 keyword phrases around 5-7%.

Google takes Headings Very Seriously so you have to pay attention when it comes to headings.

Use < b> Bold and < i> Italic to your targeted keywords inside your content because that informs search engines the importance of this keyword phrase, and also you can improve your search engine optimization writing by putting relevant content after your targeted keyword phrases. This will explode your ranking!

Make good, unique Content, and use many words so you can underline your keywords.

Never forget to put an < ALT> Tag to your images because Google reads only text.

You can also improve your search engine optimization writing by putting a linking text which will link to another page of your website. This is called Interlinking, and you have of course to pay attention to the same factors we told before. The linking text which is the anchor text must be the same as the URL's text of our webpage we are linking.

I am running a website about Search engine optimization writing. Visit my Site If you want to learn more about OnPage SEO, Or About part 1 of Search engine optimization writing